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Vineyard Vines, the lifestyle clothing brand known for its smiling pink whale logo, has launched its latest limited edition Corona x Vineyard Vines collection.
“As brands born on the beach, Corona’s collaboration with the vines breathes new life into our upbeat and refreshing outlook that encourages enjoying moments with the people you care about,†said Ann Legan, vice-president. President, Brand Marketing, Corona.
The range includes t-shirts, shorts, polo shirts, hoodies, button down shirts, hats, beach accessories and more for men and women. The collection will be available at select Vineyard Vines outlets and online at winevines.com on July 22.
The Corona x Vineyard Vines assortment is inspired by Corona Beer’s ‘La Vida Más Fina’ lifestyle and the ‘Every day should feel so good’ mentality of the vines.
“Much like grape vines, Corona beer is all about summer and about living the good life,†said Shep and Ian Murray, co-founder of Vineyard Vines, in a joint statement. “We are delighted to partner with Corona and design an assortment that represents our common sense of optimism, fun and love of the beach.”
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